Selected work
Mawson Dental Care
A digital content project focused on engaging, visually consistent social communication for a modern dental clinic. The goal: improve brand consistency, audience engagement and digital communication, and educate the audience — all while keeping content approachable, informative and on-brand.
MIREN Skincare
A minimal skincare identity inspired by Japanese botanical rituals and quiet luxury. Built around the idea of "sakura" — the cherry blossom symbol of renewal — communicating softness, purity and modern elegance while standing out in a saturated skincare market.
EMBER & OAK Coffee
A modern coffee brand inspired by warmth, craftsmanship and slow everyday rituals. The mark blends an acorn, line illustration and ember into one symbol — "roasted with character" — built into a cohesive identity across packaging, print and digital touchpoints.
#CanberraCoffeeRun
A socially-driven campaign system encouraging people to share their coffee moments — turning everyday café visits into a community-driven social experience that supports local cafés and celebrates Canberra's café culture, built entirely on organic, user-generated sharing rather than paid ads.
